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Introducing: Third Party Attribution to Reporting

Friday, August 19, 2011 Check out more information in the AdAge article !
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YouTube.com/music is your ever-changing guide to music

Thursday, August 18, 2011 YouTube has videos across the entire spectrum of music, from current pop hits to classic tracks to obscure but wonderful sounds. But how do you find that next piece of musical gold? To help with this task we’re re-launching our  YouTube Music  page with a host of new features to help guide you on your audio-visual quest, and several guest curators to help out as well. On  YouTube.com/music  you can now find: recommended videos and artists based on the music videos you’re watching local concert listings in your area paired with artist videos the YouTube Top 100 - your invaluable source to the most popular music based on what the community is viewing To help you get more into music on YouTube we’ve also partnered with music experts and tastemakers to provide you with daily playlists and picks. In the coming weeks you’ll be able to check out curations from  SPIN ,  Vice , XLR8R  and more. Some of YouT...

Creating new opportunities for publishers and songwriters

Thursday, August 18, 2011 YouTube has become a thriving music ecosystem and a place for established and emerging singers and songwriters to find an audience. Today, we’re happy to announce an agreement with two leading U.S representatives of music publishers -- the National Music Publishers Association (NMPA) and its subsidiary Harry Fox Agency (HFA) -- that will help more music publishers, and the songwriters they represent, make more money from use of their compositions in YouTube videos uploaded by fans.   We already have deals in place with a number of music publishers in the U.S. and around the world, and today’s deal offers more choice for rights holders in how they manage use of their songs. Going forward, the 46,000 music publishers already affiliated with HFA will be able to license the musical compositions they represent for use by the YouTube community. When these publishers allow YouTube to run ads alongside user generated videos that incorpo...

August’s On The Rise nominees

Monday, August 15, 2011 Each month, we identify four YouTube Partners who are growing their subscribers but haven’t yet reached the 100,000 mark for our  On The Rise  program. You vote for your favorite in the top right corner of this blog, and the winner will be featured on the YouTube  homepage  and the  videos  channel. For August, we’ve got a mix of educators, creative folks and personalities. Check out the nominees’ videos below, and then cast your vote in the upper right-hand corner of this blog by August 22 at 6pm PT. We’ll announce the winner on August 29.   TheGeekGroup   The Geek Group describes itself as "a non-profit science and technology educational organization, creating a peer group and support network for anyone with a sincere and passionate desire to learn." These videos get you hands-on views of electronics, mechanics and even some retro technology.   JasonMundayMusic   Musician and pr...

This week's Trends: riots, runners, and tiny houses

Friday, August 12, 2011 Each weekday, we at  YouTube Trends  take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week: We looked back at the most popular  Spike Jonze music videos . We explained what that  'QWOP' thing  is all about. We saw how Disney's theme park marketing has  taken advantage of  popular YouTube fads. We examined our recent fascination with  tiny-home ownership . We enjoyed a collection of human feats, as  collected by What's Trending . We saw some  unfortunate drivers  from around the world. And we tracked the riots in London as they  began  and  spread , and later found that "riot" searches hit an  all-time high  this summer. A number of specific videos, like this one of a man confronting looters, drew significant interest in the UK and abroad...

Music Tuesday: Lollapalooza, old-school hip-hop and supporting East Africa

Thursday, August 11, 2011 This week we're recovering from   Lollapalooza   after three days and in the sun and storms of Chicago, IL. We also travel back to the birth of a genre in honor of one of those that made it great. And finally, we showcase a Bob Marley & The Wailers classic, re-released today in support of Save the Children's East Africa campaign.   You'll find all this and more on   youtube.com/music , where each day we serve you up the tastiest morsels from the world of music video. Lollapalooza 2011 Twenty years ago Perry Farrell founded the traveling circus of a festival that was Lollapalooza. Now with its roots firmly planted in Chicago, the three day extravaganza continues to grow, mixing the biggest names in music with a dizzying array of bright young stars. This year YouTube brought the festival to the world, live streaming 39 great acts from across the weekend including headliners Coldplay, My Morning Jacket and ...

New 30-Day Schedule for YouTube Ads Payments

Tuesday, August 9, 2011 Hey Partners! You probably noticed in the past that monthly YouTube earnings payments occurred on a different timeline (about 60 days after they were earned) than AdSense earnings payments (about 30 days after they were earned).  We are excited to announce that, starting this month and moving forward, payments from both YouTube and AdSense will occur on the same, 30-day cycle. What this means is that your YouTube earnings for July will arrive this month rather than next month as they would have under the former earnings payment schedule. Many partners will see a larger-than-normal payout in August since they will be receiving their June and July YouTube earnings, plus their normal (July) AdSense earnings.  In September and beyond, both YouTube and AdSense earnings will be on a 30 day cycle and payouts will be back at normal levels. For more information, please view our Help Center article .